Products, like people, have personalities, and they can make or break them in the marketplace.
Design is about problem solving, not about personal preference or unsupported opinion.
Design should never say, ’Look at me.’ It should always say, ’Look at this’.
The essential test of design is how well it assists the understanding of the content, not how stylish it is.
Brand identity and packaging development for Eti biscuits for Central and Eastern Europe markets.
Brand and packaging development for a retailer own brand in south east Asia.
New structural design and label artwork for one of the top beer brands in the economy segment.
Brand identity and packaging range development for new Eti brand for Central and Eastern European countries.
An upgrade for one of the main brands of Edita Food Egypt. Fun and pleasure of taste enhanced through new graphic proposal.
New structural design reinforcing the brand essence Tradition – the first beer in Romania since 1718 – the beginning of the beer history in Romania.
Naming and packaging development for a new brand of supplements taking care of women important aspects of health according their life stages.
Branding and artwork development for the new Stalinskaya brand, Music. A new launch into alcopops category aiming to increase brand penetration to a younger target.
Bomboniera Packaging design upgrade for the main company brand Cipi. A step forward towards the expectations of a dynamic target in an internationally competitive environment.
Kandia Dulce Rebranding under Primola brand of the tender biscuit range dedicated to youngsters.
Gymangel Packaging development for a premium line of vitamins dedicated to active women looking for a range of supplements to maintain their healthy life style.
Ibiza A sparkling mineral water that reflects the well known young and cheerful spirit of Ibiza. Not only for clubbers but also for those sharing the same verve.
Terra Bisco New brand range development for a healthy snack line of crisp crackers with healthy ingredients and no taste compromise. Pleasure without guilt.
Nate’s High-quality, nutritious and great-taste – main characteristics conveyed by packaging upgrade for meatless meatballs.
Greener Development of a new line of products for a pioneer brand of health foods, 100% pure, organically prepared products.
Sports Food Packaging development for a premium line of flavoured supplements dedicated to active mens for which sport is part of their lifestyle.
Willis Family Fruit Farm Identity and packaging development for a new line of products to sustain a growing business appreciated for the full flavour and natural taste of their products.
Raw Ice Cream Company A simple, bold and sexy proposal to reinforce “delicious” taste of organic, vegan ice cream.
Vita sun flower oil Design upgrade to sustain the brand expansion from a traditional local to a more modern regional presence.
Kandia Dulce New identity and packaging design for chocolate brand trying to keep the pace with consumers evolution in an internationally competitive environment.
Kandia Dulce Primola – New pack design in order to sustain the rejuvenation process of the brand as part of the Kandia Dulce portfolio.
Lido Girbea Identity upgrade and new positioning based on Tradition and Craftsmanship. New mill products in line with brands’s new positioning. The folk art wood spoon used as a symbol […]
Rio Bucovina Identity upgrade and new structural design in order to sustain the brand increasing perception in an international competitive framework.